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Bosch grows with connected energy and building solutions

The key to further growth: artificial intelligence

  • Management board member Stefan Hartung: “Everyone is talking about AI. We’re putting it to use.”
  • Bosch energy and building technology sales rise to 5.5 billion euros
  • Bosch is expanding its involvement in software platforms

Peter De Troch >

Bosch is growing with connected energy and building solutions. Last year, the Energy and Building Technology business sector sold some 13 million web-enabled devices – everything from connected heating, cooling, and ventilation systems in office buildings, to smart home applications. “The internet of things is and will remain the key driver for our business,” said Dr. Stefan Hartung, the member of Bosch’s board of management responsible for energy and building technology, at a press conference. The company expects the sector’s sales to grow to 5.5 billion euros in 2018. That amounts to an increase of 2 percent, or 6 percent when adjusted for exchange-rate effects. He added that artificial intelligence (AI) will be the key to further advances on the internet of things as well as future growth: “With the help of AI, web-enabled products will become intelligent assistants.”

Smart and connected: greater safety, efficiency, and convenience

Where energy and building technology are concerned, connectivity and AI have the potential to boost security, efficiency, and convenience. To give one example: The Building Technologies division offers cameras that use smart image analysis to pinpoint fires. With a direct line of sight on potentially dangerous situations, these cameras spot flames and smoke in seconds – which is even faster than conventional smoke detectors. Smoke does not first need to reach the ceiling before the alarm is raised – and those few extra seconds can help limit the damage and perhaps even save lives.

“Everyone is talking about AI. Bosch is putting it to use,” Hartung said. “In ten years, every electronic Bosch product will either utilize AI itself or will have been developed and manufactured with its help.” The company plans to invest accordingly, with around 300 million euros alone going to expand the Bosch Center for Artificial Intelligence (BCAI) by 2021. The BCAI currently employs 170 experts globally, and looking ahead, this is expected to rise to 400. They are currently working on some 80 development projects – from automated driving to applications in medicine and manufacturing. Many of these are being carried out in collaboration with academic partners, including the universities of Tübingen, Stuttgart, and Amsterdam.

Championing open platforms, partnerships, and interoperability

Bosch is also focusing on platforms and partnerships in its energy and building technology activities. “There are many devices and services from different manufacturers out there in the connected world,” explained Hartung. “We have to get these devices and services to interface. They have to understand one another and be interoperable in order to benefit people.” For this reason, the company set up Security and Safety Things GmbH (SAST) as a wholly owned Bosch subsidiary a few weeks ago. This startup is working on the world's first open IoT platform for security camera apps. SAST wants to deliver something unprecedented – an operating system that programs and controls apps for different types of security cameras. Updating cameras made by different manufacturers will require just one version rather than countless software variants. “SAST is striving to create nothing less than a global marketplace for security camera applications with this open, standardized operating system,” Hartung said.

Change in management

After five years as head of the Energy and Building Technology business sector, Hartung will hand over the reins to Dr. Christian Fischer on January 1, 2019. Before joining the Bosch board of management on October 1, 2018, Fischer was a senior partner at the management consultancy Roland Berger. He holds a doctorate in economics. “Bosch began exploring the opportunities offered by the internet of things ten years ago, which has given it a technological head start,” said Fischer at the press conference. “Bosch is extremely well positioned to take on the challenges of digital transformation. I’m looking forward to being a part of that.”

About Bosch

Bosch has been present in the Netherlands since 1903. The Bosch Group employs approximately 3,000 associates in the Netherlands. Major manufacturing facilities are located in Tilburg, Boxtel & Deventer.

The Bosch Group is a leading global supplier of technology and services. It employs roughly 429,000 associates worldwide (as of December 31, 2023). The company generated sales of 91.6 billion euros in 2023. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 470 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 90,000 associates in research and development, of which roughly 48,000 are software engineers.

The company was set up in Stuttgart in 1886 by Robert Bosch (1861–1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future. Ninety-four percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The remaining shares are held by Robert Bosch GmbH and by a corporation owned by the Bosch family. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. It is entrusted with the task of safeguarding the company’s long-term existence and in particular its financial independence – in line with the mission handed down in the will of the company’s founder, Robert Bosch.

Additional information is available online at www.bosch-press.nl, www.bosch.nl, www.bosch.com, www.iot.bosch.com, Twitter, LinkedIn and YouTube: Bosch the Netherlands.

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